Contemporary Arts Center – Silk and Spice
Auction Ends: Apr 19, 2006 06:00 PM EDT

Art

Claes Oldenberg, <u>The Soap at Baton Rouge</u>

Claes Oldenberg, The Soap at Baton Rouge

Item Number
203
Estimated Value
3000 USD
Opening Bid
1500 USD

Live Event Item

After the online close, this item went to a Live Event for further bidding.

Item Description

Claes Oldenberg is a Swedish-born Pop Art star. His work has been studied, exhibited, and collected since the early 1960s. Some of his most famous works include his "soft sculptures," everyday objects (especially foodstuffs) made huge and half-deflated. His work seems to follow the pattern of monumentalizing and then belittling ordinary items of commerce. The following quote from Oldenberg lends more information about the Soap at Baton Rouge:

"When Carl Solway called me in May 1972 and asked if I would be interested in proposing a large-scale work for Cincinnati, he mentioned that partial funding for such a work might be sought from the Procter & Gamble Corporation, whose world headquarters are in that city. The most familiar product of that company is the bar of pure white soap we all grew up with-lVORY-embossed with its name on top. Its slogan-"lt floats"-advertises one of its unique properties, a property it has in common with balloons and ships. What sprang to mind almost immediately, given the location of Cincinnati on the Ohio River, was the combination of a floating soap bar and an old-fashioned, paddle-wheel riverboat-in other words, a colossal bar of Ivory soap. I proposed to Carl that a colossal soap be made by Procter & Gamble and launched in Cincinnati with appropriate ceremony. It would thereafter float down the Ohio River, stopping at towns along the way. Carl thought that the event could be coordinated with celebrations of the Bicentennial in 1976. Another property of Ivory soap, however, had to be taken into account: its tendency to dissolve, which it does rather more quickly that other soaps. As the colossal soap moved from town to town, it would grow smaller, like the icebergs, which, I read somewhere, were going to be towed from the Arctic to Arabia in order to provide fresh water. At Cairo, Illinois, the now somewhat-less-than-colossal soap would slip into the Mississippi. From there on, it would become more and more difficult to gather people to celebrate the visit of the soap. By the time the soap reached Baton Rouge, it would be the right size for a multiple. Though it seems small, one must remember that in the not-so-distant past, it would have made a very imposing sight, especially coming around the bend in the morning fog."

Item Special Note

1990 Edition of 250. Soap: cast resin 3/4 x 4 3/2 x 2 3/4 inches Bed: Vinyl filled with aluminum silicate 3/4 x 9 1/2 x 12 1/2 inches Serigraph on acetate sheet: acetate, 9 1/2 x 12 1/2 inches

Donated By:

Gift of the Carl Solway Gallery, Cincinnati